WAZ Media, home to leading watch-focused platforms WatchesArabized and OPTO WATCH CO., announces the official launch of StrapMatch, a powerful …
We build things for watch companies
Who We Are
WatchesArabized (WAZ) is an Arabic-first media and communications partner for global watch brands. We translate watchmaking into credible Arabic stories and campaigns for GCC audiences—clear, cultural, and measurable.
Our Portfolio
We operate some of the region's best watch content accounts




Latest Press
Announcements, coverage, and updates—Arabic-first.
Dubai, UAE — [26 November] — OPTO WATCH CO., the Dubai-based watch-strap and accessories brand, proudly announces the successful conclusion …
Dubai, UAE – November 2025 OPTO WATCH CO., the Dubai-based brand is proud to announce its collaboration with Charles Berret …
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What We Do
We help global maisons and regional audiences meet—in language, in culture,
in context.
Launches That Land in
Arabic
Whether it’s an embargoed drop or a regional highlight, we make sure your story reaches the right collectors in the GCC — clearly, culturally, and beautifully.
- Press coverage
- Social amplification
Arabic Stories with Editorial Depth
From hands-on reviews to collector’s guides and event reports, we deliver watch content in Arabic that’s unbiased, thoughtful, and crafted with precision.
- Reviews
- Features
- Event reports
- Guides
Content We Build
Together
Limited editions, regional variations, dial language, or strap choices—co-developed with your team to perfectly match the taste of GCC collectors.
- Arabized Editions
- Special straps
- Marketing Support
- Localized material
Our Reach
We can reach your potential customers in our very competitive region
What We Do
We help global maisons and regional audiences meet—in language, in culture,
in context.
Launches That Land in Arabic
From embargoed releases to regional spotlights, we make your news resonate with GCC collectors—accurately translated, culturally localized, and visually premium.
- Press coverage
- Social amplification
- Video shorts
Arabic Stories with Editorial Depth
Reviews, features, buyer’s guides, and event reporting crafted for Arabic readers—insightful, impartial, and horologically precise.
- Reviews
- Features
- Event reports
- Guides
Content We Build Together
Campaign creative, founder interviews, collector films—co-produced with your team to speak fluently to the region.
- Campaigns
- Shoots
- Interviews
- Social series
Featured Press
Fresh from the editorial desk.
WAZ Media, home to leading watch-focused platforms WatchesArabized and OPTO WATCH CO., announces the official launch of StrapMatch, a powerful …
Dubai, UAE — [26 November] — OPTO WATCH CO., the Dubai-based watch-strap and accessories brand, proudly announces the successful conclusion …
Dubai, UAE – November 2025 OPTO WATCH CO., the Dubai-based brand is proud to announce its collaboration with Charles Berret …
Why Brands Partner with WAZ
Authentic. Insightful. Regional. Connected. Horological.
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Our Network in the GCC
Authentic. Insightful. Regional. Connected. Horological.
Regional Fluency
Arabic terminology, right-to-left UX, cultural nuance.
Editorial Credibility
Independent reviews and in-depth features.
Performance
Trackable coverage, clear UTM flows, SEO in Arabic.
Speed to Market
Launch windows, embargo alignment, rapid localization.
A Launch That Traveled Further in Arabic
We localized a major brand's release with an Arabic feature, short video, and IG carousel—driving 340% IG→site CTR and 28 partnership leads within 10 days.
For Collectors
For Collectors
Learn the craft behind complications
Read objective insights before you buy
Discover regional editions and boutique drops
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